[Skip to Content]

Ad Age’s 2016 Young Creatives Cover Competition is now closed for entries.
The winner and finalists will be notified by the end of May.
The winner will be announced in a story on AdAge.com on Monday, June 13.  

The Brief: What is Creativity?

It’s very simple, but surprisingly elusive: Create a visual capturing the essence of the creative process today.

The winning entry will become the cover of our annual issue dedicated to the Cannes Lions (June 13, 2016), which is distributed at the 2016 Cannes Lions International Festival of Creativity (June 18 - 25, 2016), as well as to all Ad Age subscribers. In addition, the winner or winning duo receives ONE free trip to the 2016 Cannes Lions International Festival of Creativity. The winners’ and finalists’ designs will be displayed on billboards outside The Majestic hotel at Cannes.

EXTENDED DEADLINE: THURSDAY, MAY 5, 2016 at 11:59pm EDT.


A few tips from us: Ideally, we’re looking for a conceptual cover with a strong, impactful visual idea. We value originality and surprise. So with that, certain visual metaphors tend to emerge consistently and we encourage you to think beyond: Globes, lightbulbs, sparks, the Cannes Lion trophy, emojis, social media platforms, bodily fluids. These clichés appear often and there’s likely nothing you can add that we haven’t seen before. 


Ad Age will announce a number of finalists, but award one winner (which can be a creative duo).

  1. The winning idea will become the cover of the annual Cannes Issue (June 13, 2016). This is the issue distributed at the 2016 Cannes Lions International Festival of Creativity, as well as to all Ad Age subscribers.
  2. The winner/winning duo receives ONE free trip to the 2016 Cannes Lions International Festival of Creativity.

In the spirit of Cannes' own "Young Lions" competition, the Ad Age Young Creatives Cover Competition is open to agency creatives, students and freelance creatives ages 30 and under at the time of the 2016 Cannes Lions International Festival of Creativity. The idea is to inspire young creatives to join in important industry gatherings and help elevate the careers of those who are still junior in the business, and not as likely to have agency financial support for a trip to the festival.

Previous winners

  • 2015 Nuno Gomes (Ogilvy & Mather, Lisbon) and  Pedro Eloi (AKQA, London), "Weapons of Mass Creation"
  • 2014 Kumkum Fernando (Lowe Vietnam, Ho Chi Minh City)  "Everything Is Connected"
  • 2013 Katrina Encanto and EJ Galang (Lowe Thailand, Bangkok)  "Portrait of a Creative in the Digital Age"
  • 2012 Rohit Dhamija and Udayan Chakravarty (JWT India, Delhi)
  • 2011 Nguyen Tuong Luan, Nguyen An Hoa and Do Duy Thien (Grey Vietnam, Ho Chi Minh City)
  • 2010 Salina Cole and Garret Dafferner (Grey, New York)

 

Ad Age’s Cannes Issue highlights the people and brands making waves in the creative space, both inside and outside the U.S.

Generally, Ad Age covers the full range of marketing topics--the magazine and its websites provide leading-edge news and analysis on how brands connect with consumers (check us out on AdAge.com and Creativity-online.com). The whole industry is represented: marketing executives from brand managers to CMOs and CEOs, agency staff including CEOs and creative directors, media strategists and buyers as well as the media owners, technology and production companies and others.

Ad Age’s 2016 Young Creatives Cover Competition is now closed for entries.
The winner and finalists will be notified by the end of May.
The winner will be announced in a story on AdAge.com on Monday, June 13.